Monday, October 31st 2016 Business
This one is going to be quick and dirty ladies and gents, because all of this noise is getting on my nerves. The “noise” being everyone and their damn mothers telling me what to do. Telling you what to do.
You know what I’m seeing every day? On twitter? In Facebook groups?
Bloggers who are confused, who are overwhelmed – who don’t know what to do. This includes people who haven’t even started a blog yet, and are just researching into doing so. This is mind boggling to me considering that there are so many people out there claiming to want to help bloggers.
The Problem With All Of That “Helpful” Information
The issue is that there’s so much information and such an overwhelm of people telling you all the things you need to have and do, that blogging doesn’t even look like fun anymore. It’s automatically a job – which is exactly what most people are trying to get away from, at least in a traditional sense.
Blogging in the past ten years has become an escape for people or a way for people to work from home and have less constricting schedules while allowing them to talk about something they love. Except, now it’s all about money. It’s all about SEO. It’s all about the proper social media image sizes. Or how someone only has 5,000 visitors a month, and they feel like they’re failing.
There are automatically all of these things you need to do and have to be ‘successful,’ and if you don’t have those things, or you’re not doing all of those things then you’re bound to fail. It’s a mindset that we’re instilling in people that they have to have their hand in every damn pot in order to succeed. It’s not true.
All of the professionals you’re seeing out there now? They got that success because they worked hard (well, most of them), they had trial and error and they figured things out on their own. Sure, it took them longer, but you have to keep in mind, the easier things come, the easier they can be taken away. You can built a castle out of sand and it’ll take a lot less time than building it out of brick or steel, but when the wind starts to kick up? You’re screwed.
A lot of these people telling you about all the things you need to say and do, and participate in, are really trying to help – and it doesn’t hurt that they can pay their bills doing so – but at the end of the day if it stresses you out, and you’re overwhelmed all of those things aren’t going to mean shit because when you get to that 100k visitors, or that six-figure income, you’re going to be tired as fuck, and then the panic kicks in about… how do you maintain that? Things are meant to be slow for a reason.
The Truth of the Matter Is…
A blogging coach isn’t going to make or break you – you are. How successful your blog is, will depend on you and the work you’re willing to put into it. It might take years, it might take you a month. That depends on you because there is no set formula.
You don’t need 50 different plugins for your site. You don’t need a WordPress guru telling you how to customize your site, or an SEO expert telling you what keywords to use, or even a designer to make your site look perfect. I taught myself how to design, and if it’s something that interests you – you can too. And if you have a question you can’t solve? You don’t need to pay someone to tell you the answer. Our Lord and Savior Google knows all of these things already, you just need to put in a little work and ask.
Yes, some of these courses, or e-books, or worksheets and downloadables might help you get there a little faster – maybe. You have to keep in mind though that all of these people who are preaching to you, had none of these things to start out with. And truth be told, even with a step-by-step course, just because one thing worked for someone else, doesn’t mean it’ll work for you.
So, please, if you’re overwhelmed: stop listening to these people. Their advice is well meaning, and they’re trying to save you some time, I’m sure, but if it’s overwhelming you then all that that advice is useless.
If you think about blogging and you can’t breathe, or you can’t write a single post because of the list you found on Pinterest about all of things you need to do after you write the post, then all of the advice in the world isn’t going to help you.
Stop listening to the chatter. Do what you love, blog about what you love, bring people to your site because that love is showing through everything you do. I promise it’s going to get you a lot farther than you think.
Then, later, maybe let a few of those people that you trust in. Take their advice with a grain of salt, and remember to always do what’s best for you.